Date: January 20, 2019 to January 20, 2019
Where: Arlington Center for the Arts, 41 Foster Street, Arlington, Massachusetts, United States, 02474
Event Type: Business
Ticket Price: N/A
Limited to 15 people. At its core, marketing is about putting yourself out there and putting your voice out there. When your titles, copy, ads, or materials aren't full of your unique energy, they can feel canned, flat or formulaic and won't connect with your customer. It will not be memorable. In this workshop, we will explore ways to own your voice, embody the language that you are using, and live your message so fully that when you communicate it to others, it comes across with power and force. How will we do this? By doing exercises where you connect to the true source of your product or message through movement and sound and by literally walking your talk. This program is for yoga teachers, coaches, authors or experts interested in bringing their full selves to their brands across all channels of communication. Movement, sound and meditation practices will get you in your true zone and from there, we will integrate best practices of current marketing strategies to edit our existing materials, generate new copy, and brainstorm marketing tactics from a place of authenticity. Limited to 15 people so everyone will get personalized attention and feedback. Through the process of uncovering your most authentic message and then embodying it fully, you will not only become known to your students or customers, you will become more known to yourself.